BizNomic

PepsiCo Inc, has reportedly developed a new ‘designer salt’ whose crystals are shaped and sized in a way that limits the amount of sodium intake, of the consumer. The production will begin at a pilot manufacturing plant in Texas, later this month.

This salt, it is expected, will cut sodium levels by 25% in its Lay’s Classic potato chips and even more than that in seasoned Lay’s chips like Sour Cream & Onion, PepsiCo said, and it could be used in other products like Cheetos and Quaker bars. It is still being studied and tested with consumers though.

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